The Hyundai story is one that started small. But evolved into something BIG. How did we get here? With a have-a-go spirit that informs how we see the world. The way we look at it, everything is a Big Thing. Designing cars that change the way Australians drive. Big Thing. Tightening a bolt on a car that keeps your family safe on the road. Big Thing. Making coffee for a meeting where we introduce a 7-year warranty. Yeah, it’s a Big Thing. But we’re not special.

Every day, Australians are doing big things in our cars. Having Big conversations. Taking Big adventures. Making Big decisions. And if you think that maybe, they’re just little things.

We invite you to take a deep breath and remember that we can all…

do big things

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do big things ·

I supported the rollout of Hyundai’s new “Do Big Things” brand platform by implementing the logo and visual system across internal communications, maintaining consistency across templates, presentations and internal assets.

As part of the internal rollout, I designed the 2026 “The Year of Big Things” calendar, encouraging employees to pursue ambitions beyond their day-to-day roles. Employee “big things” were showcased throughout the publication.